Today we’re going to continue our talk about entrepreneurial resiliency.
Entrepreneurial resiliency basically means you, as an entrepreneur, as someone who wants to create your own income, you are cultivating resiliency – you are cultivating the ability to pick yourself up after you “fail,” dust yourself off, learn what you can from the experience and get back in the ring.
This episode is part two with our guest Rachael Ferrera, actress, energy healer, coach. So, if you haven’t yet listened to part one which was last week, I encourage you to go back and start there because this episode builds upon that one.
Last week Rachel walked us through three of her most recent learning experiences in her biz, each of which was not-so-pleasant, but each of which gave her the clues and strengthened the business muscles that she needed to eventually create the offering that was a terrific fit for her and for her ideal clients.
This week, among other things, Rachel and I discuss the difference in her approach to marketing this new offering and why discomfort is an unavoidable component of success. Plus she shares the piece of guidance she received from her Tony Award-winning castmate that prompted one of the most valuable perspective shifts in her entire life.